Water we up to? Find out.

60% of you

is made of water

71% of earth

is made of water

Let's start acting like it

Drinking safer water should be a no-brainer. That’s where Primo® comes in. But we can’t do it alone. Join us as we work to inspire healthier lives through reducing plastic waste and providing safer water* for all.

Safer water*

Less waste

Healthier habits

Pick Your Primo


shopping cart with full water bottle icon teal


  • Quick and easy.
  • Added minerals for great taste.
  • A sanitized bottle, every time.
water jug being refilled icon navy blue


  • Surprisingly affordable.
  • Fill whatever container, whenever you need.
  • More locations for more Primo.

What Our Customers Are Saying

Customized for Your Lifestyle

We want to inspire healthier lives through our better, safer water. That means all kinds of lives—busy, relaxed or somewhere in between. Whether you’re a traveler, a homebody, a parent or a pet, Primo has a dispenser that’s just for you.

Top Loading Dispensers

Shop Top Loading ›
Top Loading Dispensers: All under $160. Available in black, stainless or white. Pet station available.

Bottom Loading Dispensers

Shop Bottom Loading ›
Bottom Loading Dispensers: Available in black or stainless finishes. Sleek, compact design. Easy bottom loading feature.

Countertop Dispensers

Shop Countertop ›
Countertop Dispensers: Compatible with 3 or 5-gallon bottles. Easy to move or transport. Available in ceramic, black or white.

Portable Dispensers

Shop Portable ›
Portable Dispensers: Compact size and low profile. Compatible with 3 or 5-gallon bottles.

Water we up to? Find out.