Why Primo

 

Our mission is to inspire healthier lives thru better water. Since 2004, millions of families have trusted Primo to provide high-quality water for their homes. We’re working to help families drink more water, better water, every day because Primo is one decision towards a lifetime of health.

Choose
better water

Create
healthy habits

Enjoy
convenience

Help
reduce waste

Choose Better Water

Water quality is a common concern among many families.

For your health and well-being, Primo's Purification Process
removes or significantly reduces the presence of:

Chlorine and
chlorine
by-products

Bacteria and
parasites

Heavy metals
including lead

Trace levels of
pharmaceuticals
& more

See how Primo® Water compares to Brita® Water Filters*:

Contaminants Reduced or Removed Primo® Water Brita® Pitcher Filters Brita® Bottle Filters
Lead    
Asbestos    
Atrazine (Herbicide)    
Cryptosporidium / Giardia    
Lindane (Pharmaceutical)    
Chlorine (Taste and Odor)
TTHMs    
Turbidity    
Benzene    
Trichloroethylene (TCE)    
Copper  
Mercury  
Cadmium  
*Source: As published at https://www.brita.com/why-brita/what-we-filter/. 10/6/2016.

  • Create Healthy Habits

    With instant access to ice cold, piping hot, or room temperature water, Primo makes it easy for your family to reach for a healthier choice.

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According to the Centers for Disease Control drinking water helps your body:

  • Maintain a normal temperature
  • Lubricate and cushion joints
  • Safeguard your spinal cord and other tissues
  • Remove waste

According to the National Institutes of Health, staying hydrated helps prevent symptoms of dehydration, such as:

  • Disruption of mood & cognitive function
  • Gastrointestinal issues
  • Disruption in heart and kidney function
  • Headaches

  • Enjoy Convenience

    Choose from dispenser options in a variety of styles and finishes, then grab a bottle of our Pre-Filled Exchange Water or fill your own bottle at our Self-Service Refill Stations. Primo makes it easy and affordable to lead a healthier lifestyle.

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Help Reduce Waste

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